I'm Crystal, I conduct UX Research and Design at SWAG.live.
I'm excited to create more impactful designs through UX strategy and data-driven insights! 🚀
At SWAG, I leveraged data analysis and user research to enhance the experience for 12M+ global users through cross-functional collaboration.
At TTBF, I integrated IoT devices, analyzed 100+ restaurant reviews, and led a B2C optimization project that boosted order conversion by 17%, significantly improving store efficiency.
I also contributed to the AI data platform for the National Sports Training Center, supporting Olympic athletes, and drove innovative user experiences for international design projects.
Professional Experience
Senior Product Designer
SWAG.live | 2024/07 - Present
UX Consultant
Taiwan Institute of Sports Science | 2025/07 - 2026/05
Lead UX Researcher/Designer
National Sport Training Center (Remote) | 2023/04 - 2024/03
Product Designer
TTFB Company Limited | 2022/10 - 2024/06
UI/UX Designer
DineOneOne (USA Remote) | 2022/08 - 2023/02
UI/UX Designer
Visually Lab | 2019/07 - 2021/07
Product Specialist
National Cheng Kung University | 2018/07 - 2019/07
Freelance
UX Consultant
Hearing Action (Remote) | 2023/04 - 2024/03
Website Designer
World Bamboo Congress (Remote) | 2023/04 - 2024/03
Website Designer
Open House Global Festival | 2021/07 - 2022/02
Intern
UX Designer
Product Made (UK Remote) | 2021/03 - 2022/03
UX Designer
Trend Micro | 2019/07 - 2019/09
Education
National Yang Ming Chiao Tung University
Master's degree, Institute of Applied Art (HCI)
National Cheng Kung University
Bachelor's degree,
Computer Science
Research
Investigating User-perceived Impacts of Contextual Factors on Opportune Moments
Mobile CHI ‘24, Fully Paper Accepted
Not Merely Deemed as Distraction: Investigating Smartphone Users’ Motivations for Notification-Interaction
CHI’23, Full paper accepted
How to Guide Task-oriented Chatbot Users, and When: A Mixed-methods Study of Combinations of Chatbot Guidance Types and Timings
CHI’22, Best Paper Honorable Mention Award
Skill
UX Research
Contextual Inquiry | In-depth Interview | Stakeholder Interview | Heuristic Evaluation | Competitive Analysis | Survey Design | Diary Study | Usability Testing | Statistical Analysis
UX Design
Design Sprint | Wire-framing | Mockup | Prototyping | Usability Testing | A/B testing | Design System Design
Programming
Virtual Reality | Front-end | App | Chatbot
Tools
UX Research
HotJar | Atlas | MAXQDA | Google Analysis | Optimize | Mix-panel
UX Design
Figma | AdobeXD | Zeplin | Illustrator
Programming
Unity | R | Python | SQL | HTML | CSS | Javascript |
JAVA | C# | C++ | GitHub